UX Designer

WebMD
Pregnancy

iOS

A robust iOS app designed for soon-to-be mothers. Fun, educational, and useful, WebMD Pregnancy App is filled with engaging features to journal memories, track pregnancy symptoms, and read physician-reviewed articles.

Our primary user is the first-time expectant mother.

Our secondary user includes the experienced expectant mother, the first-time expectant father, and people who are trying to conceive.

Features

  • Pregnancy 101 (WebMD's Articles & Content)

  • Ask My Doctor

  • Checklists

  • Read Later

  • Appointments

  • My Body

  • Symptoms Tracker

  • Contraction Timer

  • Kick Counter

  • My Journal

  • Belly Photos

We leveraged established mobile UX/UI best practices to ensure users could effortlessly navigate and find the information they needed. Innovating where possible, while prioritizing usability and accessibility.

With our development team based in Colorado and our design team in New York, the time difference presented some challenges. To maintain alignment, we implemented daily scrums and created comprehensive documentation, fostering effective communication and seamless collaboration across both teams.

LEVERAGING CONTENT

WebMD’s core product features an extensive content library filled with valuable health information. With this app, we offer expectant parents access to this wealth of resources, including doctor-approved articles, actionable tools, and personalized recommendations, providing them with the knowledge and support needed throughout their pregnancy journey.